Public speaking is an underrated, yet fantastic way to increase the awareness of a brand. It gives you the ability to communicate your message directly to key audiences. When used as part of the marketing mix to promote your brand and your message, it can provide a powerful boost to your campaign. However, what sets […]

A lot of professional think that simply being good at something is enough to have clients knocking on their door. However, you need to be more than good to get attention and to get paid. Nailing down your first freelance client can be a daunting task, but once you get the ball rolling it becomes […]

Many people don’t realize how much stress is building up until they suddenly feel overwhelmed. When you begin to feel overwhelmed, it’s important to have strategies to help you cope and relax both your mind and your body. We’ve put together some calming coping strategies that you can utilize no matter how busy you may be […]

Many of us will plan to accomplish a whole list of things in the new year. My list is usually the typical – go to the gym, eat healthier, save money, etc. But, this year I pledge to follow a career action plan and finally get some long term goals checked off my list. Use our 5 […]

As a business owner you need a steady stream of new and returning clients so that you can know without a doubt what your profits will look like from month to month. You need to have a predictable workflow so that you can create a budget and a plan to focus on growing your business.

Content is an essential part of any public relations and marketing plan. It’s how you can determine what you want to be known for and it will dictate how your audience sees you. Your content is what brings new people into your orbit, builds a relationship with your audience, and establishes you as an expert in your […]

Are you wondering about the pros and cons about working with a large PR agency versus working with a small boutique agency?

Your credibility and experience is the key to a growing PR business or career. You need to showcase it the right way in order to maximize your potential and position yourself as a PR expert.

Women in Public Relations exists to help you succeed and to propel you into a leadership position. PR is known as the profession where you never stop learning, where forever students learn new skills, new practices, new tactics everyday. In our Public Relations Foundations course we share how you can turn your PR dream into an actionable plan.

Whether tackling negative Google search results, removing risky personal information on social media, or eliminating troubling images that shouldn’t be online, ORM is essential to any brand’s image.