AgencyBusinessCampaignsLeadershipProgramsWomen in PR10 Ways To Grow Your Influence In The PR Industry

Women in PR North America asked our members for some ways to become an important industry influencer in public relations. Although it can take some time, there are certain things you can do to speed up the process. 

LeadershipWomen in PRHow to Develop and Engage Your PR Team

If you want to develop an effective team, you must engage with them consistently. An engaged public relations employee is more involved in your business and more likely to take on a leadership role. As a leader at your organization, you need to learn more about each team member’s natural strengths and appeal to them. Look for the things that they’re naturally good at without trying. For example, you might have an individual on your...

LeadershipWomen in PRPR Team Coaching: Essential Questions

As a public relations industry leader, it’s essential that you take on the responsibility to coach your team. In order to draw ideas from your team members, the best way to do this is through asking questions, listening, and then providing whatever insights you can. Your ultimate aim is to create a strategy that helps your team members solve their problems. Here are some key questions that are essential to a PR team coaching session....

AgencyBusinessLeadershipWomen in PR4 Steps To Find Media To Write About You

Are you ready to start getting some new publicity? There’s a process for getting publicity effectively, which starts with defining what’s unique about your offering and then coming up with stories to share. Once you have a newsworthy story, the next step is to reach out to journalists and influencers who can help get your story out there to the world.
What You Need To Consider Before You Hire A New PR Assistant

AgencyBusinessJobsWomen in PRWhat You Need To Consider Before You Hire A New PR Assistant

Hiring a PR Assistant can be a great way to expand your PR agency and your PR services. While your new hire is taking care of the administrative portion of your business, you can focus on your PR clients and growing your PR agency as a successful woman in public relations. 
How To Start Your Side Business While Working Full Time

BusinessJobsWomen in PRHow To Start Your Side Business While Working Full Time

Do you have a passion for something that isn’t what you are currently doing in your career? If so, it may be time to start a side business like a blog or a shop, or side hustle as many call it. Although it may be tempting to want to put 100% of your time and effort into launching a new business, jumping in with both feet is far riskier than working the business on the...

American Women in Public Relations® (Women in PR USA®) and Canadian Women in Public Relations® (Women in PR Canada®) has been formed to enable groups of public relations women leaders across the Americas to come together to share ideas, contacts, experiences, and to advocate for major issues directly affecting women working in the PR industry today.