HomeTag Women in PR Academy

https://womeninpr.com/magazine/wp-content/uploads/2019/01/Women-in-Public-Relations_-Hycroft_-Canada_USA_-Americas-205-1280x720.jpg

The answer is simple: so the blood doesn’t show. Many people think that once a company starts promoting its products or services, editors will be knocking at your door. In some cases, that does happen, particularly if you have the latest “hot product,” but it’s not the norm. Public relations is an important part of the marketing mix, but it’s a tremendous amount of hard, detailed work. Public relations is very different from advertising. One...

https://womeninpr.com/magazine/wp-content/uploads/2020/03/women-in-pr-north-america-magazine-photo-2-1920-x-1280-1280x720.jpg

The only way to get real results from your publicity efforts is by taking an organized approach. Part of your system for telling the public about your products and services is to create and maintain a calendar for getting things done. With an organized and systematic approach, you’ll feel less stressed and get more accomplished in your publicity efforts from day one.

https://womeninpr.com/magazine/wp-content/uploads/2020/06/women-in-pr-north-america-magazine-june-2020-1280x720.jpg

Do you have a passion for something that isn’t what you are currently doing in your career? If so, it may be time to start a side business like a blog or a shop, or side hustle as many call it. Although it may be tempting to want to put 100% of your time and effort into launching a new business, jumping in with both feet is far riskier than working the business on the...

https://womeninpr.com/magazine/wp-content/uploads/2019/01/Women-in-PR-North-America_-Magazine-Article-Image-10-1280x720.jpg

It has been proven over and over again that networking and building relationships will help you navigate your career. From landing your first PR job, taking a better position or simply connecting with established professionals in PR (or any other field for that matter), networking is a must for your career. While attending networking events in your area and touching base with PR pros is great, digital networking can also open up possibilities at another level....

https://womeninpr.com/magazine/wp-content/uploads/2020/06/women-in-pr-north-america-magazine-june-4th-2020-1280x720.jpg

We all procrastinate for one reason or another. It may be mundane tasks like filing or something that requires more time and therefore seems like too much effort. However, these tasks can build up and create more stress than you felt in the first place. To help you stop procrastinating and tackle your fears face on, we’ve rounded up some great tips to get you through it all. If prioritization is a struggle for you, check...

https://womeninpr.com/magazine/wp-content/uploads/2018/01/Women-in-PR-North-America_-Event-Team-Photo-1920-x-1280-1280x720.jpg

Owners of PR firms learn quickly that if they want to get paid fairly for their professional work, they must establish and account for hourly rates per staff at all levels. To get to the right place, they must manage salaries, overhead, benefits, out-of-pocket expenses, utilization rates and – most important – profitability. Related: Want to be fully booked with new clients? Create your signature system to really grow your business this year. In many ways, this...

https://womeninpr.com/magazine/wp-content/uploads/2020/01/women-in-pr-north-america-woman-wearing-purple-long-sleeved-dress-holding-blue-folder-1181420-1920-x-1281-1280x720.jpg

A career portfolio is a collection of items that shows your work. It contains evidence of your knowledge, skills, and abilities, highlighting what you’ve learned, what you know, and what you can do. Many people assume career portfolios are only useful in a job search but they can be used in a variety of situations such as performance reviews, professional development plans, and more.