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The job: Public Relations Photo Credit: Tracey Bochner, president of Paradigm PR, left, and Michael Abbass, senior vice-president, in their office in Toronto.  Brett Gundlock, for The Globe and Mail The salary:  Starts at about $40,000 for managers and grows to about $80,000 for associates and beyond. Pays about $150,000 for more senior roles, such as senior vice-president or president. The education: Marketing, communications or journalism are common routes to public relations. Colleges and universities across Canada...

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Sabrina Lynch, Vice President Consumer Marketing at Zeno Group, specializes in creative planning, development and management of integrated brand-marketing campaigns spanning America, Europe and Australasia. She contributes to Forbes.com, Huffington Post and PR Week. Name: Sabrina Lynch Business: Zeno Group Title: Vice President Describe yourself in 3 words: Fearless, Adventurous, Grounded Education: BA (Hons) Law with French, Diplôme d’études en Langue Français (DELF) Website: www.huffingtonpost.com/sabrina-lynch Social Media Links: @SabrinaALynch What was your first job in public relations/communications/media and what did...