Introducing New National Organization American Women in Public Relations


New National Organization American Women in Public Relations (Women in PR USA™) Launches to Advance Women in the PR Profession across North America

Official Celebration to be held June 2017 in New York City Read more…

Gender Pay Gap and Work Life Balance – Survey Findings


The very first international Gender Pay Gap and Work Life Balance Survey, from ICCO sector group GWPR (Global Women in Public Relations), has revealed there is a Global Gender Pay Gap of £12,600 ($16,062 USD) in the PR industry. Read more…

Woman in PR: Sabrina Lynch, Vice President at Zeno Group


Sabrina Lynch, Vice President Consumer Marketing at Zeno Group, specializes in creative planning, development and management of integrated brand-marketing campaigns spanning America, Europe and Australasia. She contributes to Forbes.com, Huffington Post and PR Week. Read more…

Survey: Global Gender Pay Gap


The very first international Gender Pay Gap and Work Life Balance Survey, from ICCO sector group GWPR (Global Women in Public Relations), has now gone live. Read more…

Woman in PR: Michelle Messenger Garrett, Garrett Public Relations


Michelle Messenger Garrett, is a results-driven PR consultant, strategist and award-winning writer with more than 20 years of experience working with companies ranging in size from start-ups to large corporations such as HP, Adobe and Symantec. After spending seven years in Silicon Valley, she returned to her roots in Ohio where she leads her own consulting practice, specializing in media outreach and writing for companies who want to get noticed, especially those in the tech, B2B, manufacturing and industrial vertical markets.

Michelle has worked with clients around the world, placing hundreds of stories in publications such as USA Today, Forbes and Inc., and securing client appearances on TV news outlets including 60 Minutes and the ABC Evening News. Michelle’s articles have been featured in Entrepreneur, Ragan’s PR Daily, CIO, Muck Rack, SheKnows, AllBusiness and Small Businesses Do It Better. She is also a contributing writer for the Organization of Canadian Women in Public Relations. Read more…

Survey: Navigating a Woman’s Career in Public Relations – On Ramps and Off Ramps


Most professional women step off the career track at some point in their lives whether it be to raise children, care for elderly parents, or to manage other life experiences.

Read more…

The Future of Influencer Marketing for Public Relations Professionals


Last year, traditional advertising took a back seat to real-time conversations taking place in the digital universe among ‘ordinary’ members of the public. The power of ‘stranger persuasion’ could not be ignored as the opinions shared by everyday folk on brands, experiences and social-economic issues through social media positively – or negatively – impacted the views of their peers. Read more…

What to Do When Your Client Doesn’t Give You Feedback


Whether you work on your own as a consultant, for a PR agency or in-house, there will be times in your work, when you need feedback from your client. Most of the times the feedback will be useful and will help you both go forward in the work you do for them and in your relationship. However, there will be times and clients, who no matter what you do, they won’t give you feedback. You will hear they are unhappy, mainly from others, but they won’t tell it straight to your face. Read more…

Woman in PR: Sarah Kagan, Revlon Professional


Sarah Kagan, a small but powerful woman, is an ambitious public relations professional with a passion for fashion, beauty, music, food and philanthropy. Her hard work ethic, relentless ambition, positive energy and bubbly personality are what sets her a part in her personal and work life. Sarah tells Canadian Women in Public Relations that balance has been key to a healthy, successful lifestyle. When she isn’t at the office or creating content for her fashion, beauty and lifestyle blog, curlychronicles.com, she spends her time socializing, indulging in some R&R or planning her next family vacation. Read more…