- This event has passed.
Fireside Chat about the State of the PR Industry
November 1, 2017 @ 8:00 am - 10:00 amFree
The PR industry is at a crossroads. Digital media is slowly but surely starting to eclipse traditional PR channels. New disciplines, such as data management and content marketing, are commanding more time and investment.
Clients and prospects, meanwhile, increasingly want PR firms’ staffs to be more diverse or, well, they’ll take their business elsewhere.
Competition is also getting fiercer—and not just within PR precincts. Firms are now having to vie for new business against marketing, advertising and social media firms. Managing the top and bottom lines effectively, of course, is mission-critical.
These are just a few of the key issues that will be discussed at an upcoming event catering to C-level PR executives.
“Fireside Chat about the State of the PR Industry” will take place Wednesday, Nov. 1, 2017, from 8:00am-10:00am, at Anchin’s New York City office, 1375 Broadway (23rd floor).
The fireside chat features Michael Belfer, CPA, CGMA, partner and practice leader of Anchin’s PR and Advertising Industry Group, and Rick Gould, CPA, J.D., managing partner of Gould+Partners, a management consulting firm specializing in PR M&A.
The event will be time well spent for C-level executives and PR industry decision-makers grappling with how to drive profitability, spike valuation and build a better brand.
To register for the event, please click here.
For people unable to attend the event in person, we have set up a Facebook Live account, which will also substitute as a call-in number.
To access the event via Facebook Live, please click here.